What are ads optimized by PubMatic?
PubMatic is service that automates and optimizes ad network sales for web publishers. PubMatic works with ad networks on a publisher's behalf and dynamically routes a publisher's ad inventory to the ad network that is best able to monetize the inventory. Ads that are optimized by PubMatic provide a higher level of monetization for publishers.
PubMatic for Publishers
- Ad Network Optimization. Optimize your ad inventory across leading ad networks.
- Ad Layout Optimization. Automatically identify the optimal configuration for your ads.
- One Management Interface. Access consolidated revenue reports across ad networks in one place, on demand.
PubMatic for Ad Networks
- Increase your Reach. PubMatic finds highly qualified publishers for you based on your stringent requirements.
- Reduce Churn. Eliminate the cycle of churn by letting PubMatic maintain a publisher's connection to your ad network.
