Press Release 09-28-2011

PubMatic’s Ad Revenue 4 Speaker Lineup Announced

Doug Weaver, Wenda Harris Millard, Peter Naylor, and Rajeev Goel to speak at PubMatic’s 4th Annual Premium Publisher Conference in New York on October 13th

New York, NY, CA (September 28, 2011) PubMatic (http://www.pubmatic.com) which provides digital publishers a comprehensive selling platform to increase their online and mobile revenue, today announced the speaker lineup for its annual Ad Revenue Conference.  Hosted by online marketing strategist and Upstream Group Founder and CEO, Doug Weaver, Ad Revenue 4: Controlling Your Brand’s Future (http://www.AdRevenueConference.com) will be held at The TimesCenter in New York City on October 13th at 9AM EST and will bring together over 400 of the advertising industry’s leading innovators to discuss the future of advertising for premium publishers.

“The speaker lineup demonstrates that Ad Revenue 4 will be our best conference to date, bringing together the online advertising industry’s thought leaders and veterans in one room, to engage in what will be a thought provoking day.  This year’s conference will be sold out just as last year’s was,” says Co-Founder & CEO, Rajeev Goel.

Speakers at Ad Revenue 4 will include:

  • Rajeev Goel, Co-Founder & CEO, PubMatic
  • Wenda Harris Millard, President & COO, MediaLink, LLC
  • Peter Naylor, EVP Digital Media Sales, NBCUniversal
  • Andrew McLean, CEO, PHD
  • Wayne Gattinella, President & CEO, WebMD
  • Robert Tas, Managing Director – Digital Marketing Group, JP Morgan Chase & Co.
  • Ari Bluman, President, North American Sales & Operations, 24/7 Real Media, Inc.
  • Roy Schwartz, CRO, Politico
  • Brian Morrissey, Editor in Chief, Digiday
  • Don Scott, Director of National Digital Media Sales, Media General, Inc.
  • Moritz Loew, Chief Agency Officer, GM of Sales, MSNBC.com
  • Mario Diez, CEO, quadrantONE
  • Teri Gallo, VP of Marketplace Development, Cadreon
  • Martin Gilliard, VP of Platform Services, The MIG – WPP Group
  • Jeanne Houweling, CRO, PubMatic
  • Karsten Weide, Program Vice President, Digital Media and Entertainment, IDC
  • Rob Beeler, VP of Content & Media, AdMonsters

To see a full list of speakers, please visit  http://www.AdRevenueConference.com.

Topics at Ad Revenue 4 will include:

  • Right Brain, Left Brain: A Balanced Look at Publisher Control
  • Steering the Evolution of Media Selling
  • Brand Value vs. Audience Targeting
  • US and European Real-Time Bidding
  • Ad Operations at the Center of Future Revenue Generation
  • Using Big Data for Smarter Selling
  • Aligning Your Mobile & Online Audiences
  • Private Marketplaces
  • Coming Up Next: Your Brand’s Future

At this year’s conference PubMatic will release the first International RTB Report—conducted by IDC, the premier global provider of market intelligence for technology, telecommunications and consumer technology markets—as well as its Ad Revenue 4 Report, which is a comprehensive guide to help publishers better understand and navigate the complexity of the online advertising ecosystem. The Ad Revenue 4 report will be available exclusively to conference attendees for a limited time before being released to the public.

Ad Revenue 4 is an invite-only event. While Ad Revenue 4 is focused on helping online publishers improve their advertising revenue by discussing the latest advertising mediums, technologies and strategies that can benefit them, the conference is open to select individuals not representing publishers. To submit a registration request or find out more visit the conference website. (http://www.AdRevenueConference.com).

About PubMatic
PubMatic’s (http://www.PubMatic.com) ad management and monetization technology combines an impression-level ad auction, the most comprehensive brand protection tools, and enterprise ad operations support to give the Web’s top publishers the most control over their revenue and brand. Some of the world’s most respected online publishers have chosen to work with PubMatic, including The Huffington Post, eBay, United Online, TV Guide, and the majority of the comScore Top 10.

PubMatic is privately held, backed by funding from Draper Fisher Jurvetson, Nexus Venture Partners, and Helion Ventures, and has seven offices around the world in the US, Europe, and Asia.