Mapping Out The Publisher’s 2nd Channel Ecosystem

Wednesday, October 28th, 2009 Back to the Blog Home

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We’re pleased to be releasing our Ad Revenue Report for download to the public today. Hard copies of the Ad Revenue Report were originally handed out to attendees of the Ad Revenue 2009 premium publisher conference on October 8th in NYC.

The report, created to help premium publishers better navigate the ecosystem that powers their 2nd ad sales channel, is separated into three parts:

1. About the Ad Revenue 2009 conference panels and participants
2. Premium publisher trends and data
3. A detailed look at the 2nd Channel Ecosystem

The Ad Revenue Report is collaborative effort that couldn’t have been created without the help of the people thanked in the report. We hope you find it useful.

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